I can see an online trend these days. Online video marketing showing a good trend. If you are thinking about video marketing online in year 2009 do the following. It will really work. Make sure you create videos with the following guidelines.
1- Do not present just pictures
2- Make an human connection or interaction
3- It better to record videos in 3D view because it attracts the viwers.
4- Do not include much text- keep it simple
5- make it short and sweet.
Go through my earlier post on YouTube video marketing. You can also get some guidance.
If your video is ready try doing the following steps. It will work well and you can see your video results in search engines after few hours specially in Google. These amazing steps were taken from webtvwire.com.
- Submit to social video bookmarking sites.
Digg.com, Video Bomb, Flurl, StumbleVideo – all these sites have the potential to send a lot of viewers if enough people vote for your video. But make sure you are not spamming.
Email blogs that talk about your videos topic.
If your video is about an Apple Mac then email Apple Mac blogs, if your video is about making pizza then email recipe blogs.
Submit to regular social bookmarking sites
Don’t forget the regular social bookmarking sites like Delicious, Reddit, BlinkList etc. These sites will link to videos and if enough people vote for it you can get a lot of visitors
Submit your video (or a teaser video) to the busiest video sharing sites
YouTube is busier, but so is Daily Motion, MetaCafe, and many others. Check out a huge list of video sharing sites here. If it’s a teaser video or you want people to visit your website write your website in the description and also show it within the video. If you can submit
Post your video in relevant discussion boards and forums.
Read their rules first and don’t spam. Make sure what you post is relevant to the forum and choose the busiest forums to post in.
Tag and describe your videos
It is important to put the keywords that describe your video in the associated tags and description so search engines know what your video is about.
Send out a press release
If your video is especially news worthy you may want to send out an online Press Release.
Make videos regularly and create your own website and MySpace
A one-off video may get popular but if you make videos regularly and place them on your own website AND MySpace you can build up a large following.
Get help from your friends
Get your friends to help by adding you to their MySpace, bookmarking your video on social bookmarking sites, adding your video as a favorite on YouTube, posting about your video on their site etc.
Choose the right thumbnail
When ever you decide to watch a video it is heavily influenced by the thumbnail (the little picture of the video clip) that you see first. If you can choose the thumbnail do so and make it sharp, clear, eye catching and relevant to your video.
A catchy title
A catchy title is just as important as a catchy thumbnail to encourage people to click that link to watch your video.
- File Sharing
This is often forgotten but if you are giving away your video for free why not distribute a copy for free over file sharing networks. Depending on the niche of your video this can work well. Don’t forget to include the name of your website in your video.
For more great video marketing idea visit a post on techcrunch