Download my Class Notes.

Marketing Glossary (Reference -CIM) – Download
Introduction to Marketing (Reference -P.Kotler) – Download
Company Orientation towards the Market Place (Reference -P.Kotler, CIM) – Download
SWOT Analysis ( Reference -P.Kotler (Marketing Management, Principles of Marketing and CIM) – Download
Analysing Consumer Market – Individual Buyer Behavior and Buyer decision Process ( Reference -P.Kotler (Marketing Management, Principles of Marketing and CIM) - Download
Analysing Business Markets – Organiational Buying Behavior ( Reference -P.Kotler (Marketing Management, Principles of Marketing and CIM) – Download
Segmentation ( Reference -P.Kotler (Marketing Management, Principles of Marketing and CIM) – Download
Download all notes here
Luci said,
July 31, 2009 at 3:39 am
Hi, thanks for the notes..looking for more
MAHANTESH said,
August 27, 2009 at 9:28 am
I AM A BBA UNDER GRADUTE BECAUSEI HAVE A NOTES
Amit Heda said,
October 19, 2009 at 8:23 am
Hi Ragulan. Great work. And very useful too. Congratulations! I am a faculty for marketing, Principles of business management and Economics for MBA at nagpur, India. Best of luc.
Regards,
Amit Heda.